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Intel - The EscapeAdvertising, Game Design, Interaction Design2012 -
Lorem ipsum.Advertising, Art Direction, Industrial Design2012 -
McDonald’s claims that there’s nothing as tasty as the McGrill. That’s a mighty big claim, so to promote the burger, we decided to put it to the test.
On a brander YouTube channel, two of Korea’s most popular up-and-coming comedians played the role of experimenters. Their task was to bite into a range of items – including the McGrill – to test their comparative juiciness.
By clicking on objects in our video, users could get our two Juicy Testers to test items in our lab – including cherry tomatoes (propelled at high speed with a slingshot), fresh seaweed, notoriously dry Korean army ration crackers.
They could even bite each other.
Ultimately though, nothing could beat the juiciness and tastiness of the McGrill.Advertising, Interaction Design2012 -
Lorem Ipsum.Advertising, Art Direction, Interaction Design2012 -
Financial Times - Glass CityAdvertising, Digital Imaging, Interaction Design2012 -
Lorem ipsumAdvertising, Art Direction, Product Design2012 -
FT - Wake Your Mind Up.Advertising, Art Direction2012 -
Lorem ipsumAdvertising, Art Direction2012 -
Lorem ipsum.Advertising, Art Direction, Web Design2012 -
Lorem IpsumAdvertising, Art Direction, Print Design2012
All works © Maurice Moynihan 2012.
Please do not reproduce without the expressed written consent of Maurice Moynihan. Powered by ProSite.
Please do not reproduce without the expressed written consent of Maurice Moynihan. Powered by ProSite.



